SPA Future Thinking is a full service market research group specialising in new product development and customer satisfaction in the FMCG and media sectors
The group was formed in April 2008 when NWP backed the MBO of Oxford Research, rebranded as Future Thinking and then merged with SPA in 2010. In 2011 the Group acquired two more leading agencies, Munro Global and Essential Research, consolidating its position as the largest private market research group in the UK. The Group has opened offices in France, is increasingly operating internationally and is investigating further new markets as part of its international expansion plan.
The group is a recognised expert in the fields of new product development, volume estimation (“Volumetrics”), sponsorship effectiveness and customer satisfaction measurement, reporting to the boards of its long standing clients such as Kellogg’s, Muller, Mars, BSkyB, Channel 4 and Nestle.
To find out more go to: www.spafuturethinking.com
